EAGAN, Minn. & ATLANTA–
Merging The Fusion Network’s industry leading automated account transfer solution with MSP’s account opening solution provides financial institutions with the most innovative and easy customer on-boarding process available today. While MSP Account Opening makes it effortless for prospects to open an account, ClickSwitch from The Fusion Network simplifies the transition of their automated payments to the new account. The combined solution allows users for the first time to access through all digital channels including; online, mobile web, and native. Financial institution end-users and employees receive the most comprehensive and concise onboarding workflow available through their preferred device. Data gathered during account opening is sent to ClickSwitch to automate the account switching process. New customers then simply click on the billers they want to switch and the rest is done automatically.
“Financial institutions can now on-board new customers and immediately begin the automated switching process,” said Cale Johnston, CEO of The Fusion Network.
“Immediately switching direct deposit and biller information increases the odds that the new institution will become the customer’s primary institution, thereby increasing consumer stickiness and share-of-wallet.”
“This is the most advanced on-boarding process on the market, addressing concerns of the 59% of consumers that think it’s too much hassle to switch financial institutions, according to cg42,” said David Eads, MSP Founder & CEO. “Our goal is to make the entire process as easy as possible.”
ABOUT THE FUSION NETWORK
The Fusion Network is committed to helping financial institutions be more competitive. Offering the first truly automated switch kit on the market, ClickSWITCHTM, is a unique customer acquisition technology that allows financial institutions to offer new and existing accountholders a fast, easy and secure way to transfer accounts from other institutions – all with the click of a mouse. www.thefusionnet.com
ABOUT MOBILE STRATEGY PARTNERS LLC
Mobile Strategy Partners, LLC was first to market with online, mobile web and native account opening solutions for customers and employees and is a leading provider of strategic and technical advisory services and solutions to the financial industry. MSP principles have decades of experience defining and launching digital financial solutions servicing name brand clients and millions of people around the world. Founded in 2009, MSP helps organizations compete by getting their strategy “from PowerPoint to Production.” For more information, please visit www.mobilestrategypartners.com.
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